Here are some of the work that I've developed for the McDonald's Canada CRM program, "My McD's" over 2018-2019. I was the Art Director at TrackDDB, responsible for bringing to life most of the concepts for the "Golden Arches" fast-food chain emails.
One of our main RTBs with this program was to engage the users and let them know that they were always the first to hear about the latest news, deals and also enjoy special perks!
